Thirty years ago, Seinfeld’s pilot episode aired in a sleepy summer time slot. It was considered so unremarkable, it nearly didn’t become a series… an inauspicious beginning that contrasts interestingly to often being acclaimed as the greatest sitcom in TV history, having cemented its legacy in nonstop syndicated rotation.
Continue reading “Seinfeld, 30 Years Later: A Retrospective About Nothing”Seinfeld, 30 Years Later: A Retrospective About Nothing
Part One: The Un-Branding, Dunkers & Dictators, and The Mom & Pop Stores
A good logo identifies a business. A great logo tells you their story. As a series, Silicon Valley serves up wicked satire of tech culture and its namesake region, packed with inside jokes and easter eggs. As a story, the fictional company Pied Piper’s trajectory informs their brand, which routinely morphs as the startup evolves.